Web-app for single business owners to manage and streamline their business inquiries.
End-to-end design and development.
Below I've compiled qualitative and quantitative data from 30 single business owners creating three potential user personas.
User personas based on qualitative and quantitative research
I'm in the process of developing a visual identity, and below are some progress shots.
Initial phase of choosing fonts and color palettes
Exploration of font combinations and color variations
Login page layout options and trying out the use of purple
Trying out UI where the login and sign up pages are separate pages
